Linney Design required an ident update to visualise their new working practices. The brief called for definitions upon ‘light touch’ with free creative reign over the abstract shots. Hot Knife set about designing, storyboarding, animating, rendering, compositing and editing the sequences to produce the final piece, utilising everything from pencils and paper to 3ds Max [...] [...]
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Hot Knife contributed the special effects to this advert by creating flying jewellery, cheques and the digital cloth used for the backdrop pulldown sequence. Oh yes and the pouring gold. Sphere: Related Content [...] |
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