Hot Knife Digital Media worked to help visualise Active Ingredient’s bid for the 2012 Cultural Olympiad. Hot Knife adapted stop motion footage supplied by AI and created 3D photo-frame elements into the landscape to develop the project beyond a standard stop motion animation. The overall project was the visualisation and mapping of several ‘digital’ Olympic [...] [...]
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Linney Design required an ident update to visualise their new working practices. The brief called for definitions upon ‘light touch’ with free creative reign over the abstract shots. Hot Knife set about designing, storyboarding, animating, rendering, compositing and editing the sequences to produce the final piece, utilising everything from pencils and paper to 3ds Max [...] [...] Kudos Showers ltd contacted Hot Knife directly to create a bespoke ‘motion brochure’ for their new wetroom systems. Our solution is a 3D character led programme extolling the virtues of their product range and the wetroom system itself. The presentation also includes an additional animated installation guide for professionals. From concept design, script, storyboard and [...] [...] HMV store flythrough showcasing their instore branding and merchandising. The instore graphics are interchangable and allowed both the company to see the branding before it enters the stores and store managers to see correct placement of branding. Sphere: Related Content [...] How do you composite a character, or anything in fact, into a moving video shot ? Moving or roaming camera shots can be tracked manually or automatically using proprietary software. This wobbly hand-held shot was tracked manually by selecting points within the video, the software then recreates the real camera path in the computer in [...] [...] This billboard sequence was created alongside the main Panasonic NCP animation again all in beautiful high-defintion. Eventually video was composited into the billboards. [...] |
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